OpenAI CEO Sam Altman said the use of his firm’s technology in CRM services “allows us to learn more about real-world usage, which is critical to the responsible development and deployment of A.I.-a belief that Salesforce shares with us.” To that end, Salesforce is also launching a $250 million venture fund for the development of “responsible, trusted, and generative A.I.” models (and of course its own cloud) with external models, such as OpenAI’s-it’s all about the ecosystem, and this is just the first integration.
Salesforce’s big pitch is that Einstein GPT will combine Salesforce’s own A.I. The big winner here is OpenAI, which is heavily backed by Microsoft, so no surprise to see its technology used on that side. And yes-ChatGPT is also coming to Salesforce-owned Slack. copilot (though it doesn’t use that term) that can generate code for them. Salesforce, meanwhile, is also offering developers an A.I. Microsoft’s Copilot will help you generate product listings for e-commerce sites, and is even being integrated into the firm’s supply-chain management software to “proactively flag external issues such as weather, financials, and geography that may impact key supply-chain processes”-it can then draft emails to affected supply-chain partners, to warn them of disruptions. Customer service bots are getting souped up with generative A.I., too. Microsoft went first yesterday with the announcement of Dynamics 365 Copilot then Salesforce this morning with the evolution of its Einstein AI into “Einstein GPT.” Get ready to start receiving sales emails that aren’t just A.I.-optimized to reach you at the right time and with targeted content, but that have also been artificially authored.
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